For agency owners, coaches and consultants who want to close more qualified clients
Create your first VSL script in the next 20 minutes — with a skill installed in Claude. Ready to record.
Not a course. Not a community. Not another framework to study. A tool: you fill in one intake about your offer — it writes the full VSL script. Eight blocks, in order, built the way closing teams structure VSLs that book calls.
$47 one-time · $97 · 7-day refund, no conditions
Instant access · 7-day refund · a scriptwriter quotes $1,500–$5,000
Watch it run before you buy
▶
A real intake going in. A full eight-block VSL script coming out. Total human input: filling in the form.
Entry 02 / Judge itp.02
You don't have to trust this page
Here's a better deal than testimonials: watch the skill write a complete VSL script on a timer, no cuts, in the demo above — then decide.
And if you buy and the output doesn't hold up, the refund takes one email. The risk stays on my side of the table.
Entry 03 / The real gapp.03
How many leads came in last month
without you doing anything?
You've built the funnels. The offers, the ad accounts, the follow-up sequences — for other people, and they work, which is why those people keep paying you every month.
So where's the one that sells for you when you're not at the event, not hosting the webinar, not sat in ads manager? You built the machine for everyone except yourself.
And when a lead does land, you or your closer end up carrying the whole thing. Because past a referral and a case study or two, they still haven't worked out what makes you different from the hundred other people promising them the same result — or why they should hand the work to you instead of the guy who quoted half.
That's the job a VSL does.
It opens by disqualifying the people you can't help, so they leave before they take an hour off your calendar. It shows what you're actually good at, and it's allowed to be entertaining while it does it — people watch a video they'd never read. It lays out your method and why it works. By the time someone books, they're warm.
It's the salesperson who works before your salespeople. The first filter. The place your offer finally gets explained properly, and the thing you point traffic at. It sits on your main funnel and it sits on your homepage. It's on at 3am. It's on while you're delivering. It's the one asset that can change your numbers next week without hiring anybody.
And underneath all of it there's the bigger one. Every business runs on the same fuel: a steady queue of people asking for what you sell. Yours right now comes from referrals, from an event you spoke at, from somebody who remembered your name. It shows up when it shows up, and when it doesn't you have a quiet month and no idea why.
A VSL is how you stop waiting for that queue. Point cold traffic at it and you're not fishing for the handful of people already looking for you — you're creating the want in people who weren't looking this morning. That's demand generation. It's the difference between finding out how many clients you'll have next month and deciding it.
None of that happens if you point a camera at yourself and give the pitch. Everything that carries you live is gone on video — nobody frowns at the confusing bit, nobody interrupts with the objection, nothing keeps them there past minute two. Record your sales call and you get something that sounds exactly like you and closes nobody.
A VSL is that same argument rebuilt for a room where nobody talks back — eight blocks in a fixed order, each doing one job, each with a length it can't run over.
You've built this exact thing for other people.
You've just never been the client.
Entry 04 / Why you don't have onep.04
So why isn't there a VSL on your site already?
Because you've probably tried at least two of these.
-
01 You write it yourself
Sunday afternoon, blank doc, coffee, the whole thing cleared for this. Forty minutes in you're not writing any more, you're stuck on three questions nobody ever answered for you. How long do I stay on the problem before I introduce myself? Do I give away the mechanism now or hold it? What actually goes after the hook? Writing was never your bottleneck — you write client emails all day. Sequence is. The file gets saved as vsl-draft-v3 and never opens again.
Cost: three weekends, and the offer still isn't live
-
02 You hire a copywriter
A good one quotes two to five thousand and three weeks. You spend six hours on calls explaining your offer, your market, your mechanism. What comes back reads beautifully and sells nothing, because they learned your business in an afternoon and you've lived it for years. You end up rewriting it — with the invoice already paid.
Cost: $2,000–5,000, three weeks, and a rewrite
-
03 You ask a chatbot to write it
This one stings, because it almost works. Twelve hundred words in nine seconds. Fluent, confident, and structurally hollow — no real offer statement, proof and mechanism in the wrong order, a close that asks for nothing. And it looks finished, which is the expensive part. You either ship it and watch it convert at nothing, or you spend a week fixing it and land back at path 01.
Cost: nine seconds to generate, a week to repair
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04 You swipe one that's working
You transcribe a competitor's VSL script and swap your words into their sentences. But a transcript shows you the surface, never the skeleton — you can read what they said and never see why it sits at minute two instead of minute five. Their proof is what holds their script up. You don't have their proof. Change the inputs and the whole thing sags.
Cost: a VSL script shaped like someone else's business
Four different routes, one shared failure. Every one of them produces sentences. None of them produces a structure.
A VSL script that converts runs eight blocks in a fixed order. Each block does one job. Each has a length it can't exceed. That sequence is what carries a stranger to a buying decision, and it predates all of this — direct response worked it out decades before anyone had an AI to prompt.
Writing quality matters much less here than people assume. Order matters much more. Get the order wrong and brilliant prose still closes nobody; get it right and workmanlike writing sells fine.
Hand a good model that sequence and the writing takes care of itself.
The sequence is what you're buying.
That sequence is this product. The eight blocks, in order, with the word budget on each and the checklist at the end — packaged as a skill you install once inside Claude, so it runs the same way every time instead of only when you remember to ask for it.
You fill in one intake about your offer. It writes the VSL script. About twenty minutes from a cold start, and you own it for every offer and every variant after this one.
And if you've never made a VSL — or you're not sure you even have one offer rather than a list of services — that's where it starts. Before writing a word, it interviews you and shapes one service into something testable: a result, a timeframe, a price, a guarantee. Most consultants have never done that exercise on paper. It's half of what you're paying for.
Get the skill — $47
$47 one-time — not per VSL script · instant access · 7-day refund
Entry 05 / What you getp.05
What you get
- The VSL Builder Skillinstalls in Claude in about two minutes. No code, no API keys. If you can attach a file to an email, you can install this.
- The intake templatethe questions that matter: your offer, your numbers, your guarantee, the objections you hear on calls. The VSL script is only as specific as this; that's why it exists.
- A 5-minute install videothe entire "learning curve."
- Slide guidance per blockso the VSL script maps straight to a deck or a teleprompter. Record to camera or run it as a slide VSL. Your call.
- A pre-flight checklist with every VSL scriptthe points to verify before you hit record: your numbers, your claims, your guarantee wording. The VSL script isn't done until it passes.
That's the complete list. It does one job.
Included at launch — four bonuses
- The Slide VSL Kita ready deck template mapped to the eight blocks, plus teleprompter formatting. Your VSL script drops in — you present or record. The "now what" after the VSL script, solved.
- Three finished example VSL scriptsthree intakes — a coach, an agency, a consultant — run through the skill. Unedited output. See the quality before you run your own.
- The Variant Playbookthe exact briefs for A/B variants: new hook, price change, different proof. The reason this is $47 once instead of per version.
- First VSL script reviewsend your first output within 7 days, you get notes back. A person, not a bot. While the product is new — this one won't last at scale.
The stack
The VSL Builder Skill · the intake template · the install video · slide guidance per block · the pre-flight checklist · the Slide VSL Kit · three example VSL scripts · the Variant Playbook · first VSL script review
Hiring out just the first line costs more than ten times this entire list.
$47 · one-time · 7-day refund
Not a course
Not a community
Not a subscription
Not a magic button
A tool. It does one job.
Entry 06 / How it worksp.06
How it works
1Buy.
Skill, intake and install video hit your inbox in two minutes.
2Install.
Upload the zip to Claude — don't unzip it. About two minutes, once.
3Fill in the intake.
Your offer, your numbers, your objections. This is the work — about 15 minutes of it.
4Get your VSL script.
Eight blocks, ready to record. Revise by telling it what changed.
Entry 07 / The alternativesp.07
Your current options, priced
| Cost | Wait | What's yours afterwards | |
|---|---|---|---|
| Copywriter | $500–2,000 per VSL script | 1–2 weeks | The VSL script. The skill leaves with them. |
| DFY script service | $300–500 per VSL script, every time | 24–72h | A document. Slides and filming still on you. |
| Prompting a chatbot | Free | Instant | 1,200 fluent words with no skeleton — and numbers it invented. |
| This | $47 once | ~20 min per VSL script | The capability. Every offer, every revision, every A/B variant. |
Copywriter
- Cost
- $500–2,000 per VSL script
- Wait
- 1–2 weeks
- Yours
- The VSL script. The skill leaves with them.
DFY script service
- Cost
- $300–500 per VSL script, every time
- Wait
- 24–72h
- Yours
- A document. Slides and filming still on you.
Prompting a chatbot
- Cost
- Free
- Wait
- Instant
- Yours
- 1,200 fluent words with no skeleton — and numbers it invented.
This
- Cost
- $47 once
- Wait
- ~20 min per VSL script
- Yours
- The capability. Every offer, every revision, every A/B variant.
VSLs aren't a write-once thing — winners come from iteration. That's the actual math: not $47 versus one copywriter invoice, but $47 once versus paying for every single version, forever.
Entry 08 / vs. any chatbotp.08
"Couldn't I just ask ChatGPT to write it?"
You could. Twelve hundred words in nine seconds, and they'd read fine.
Here is everything you wouldn't get. This list is the product.
Any chatbot, prompted
The skill, installed
Before it writes a word
Any chatbotNothing. You type one sentence and it starts producing.
The skillAn intake. Your offer, price, guarantee, real numbers, and the objections you actually hear on calls.
Structure
Any chatbotWhatever shape the model lands on. Different every time you run it.
The skillEight blocks, fixed order, a word budget on each. Same skeleton every run.
Your numbers
Any chatbotInvents plausible ones. They read so naturally you often don't catch them.
The skillAsks you. If a figure isn't in your intake it stops and asks — it never fills the gap itself.
Before you see the output
Any chatbotNothing. You are the quality control.
The skillA pre-flight checklist the VSL script has to pass first.
Revisions
Any chatbotRe-prompt and hope. The structure shifts underneath you every time.
The skillTell it what changed. The skeleton holds; only the affected blocks move.
A/B variants
Any chatbotA new conversation, a new shape. Nothing comparable to what you ran last week.
The skillOne variable moves, everything else holds. Which is the only thing that makes a test a test.
There's no better model anywhere on that list. The skill installs inside Claude — the same kind of engine you'd be prompting yourself. Every difference above comes from following a structure instead of improvising one.
Which is also why the refund policy can exist. If a number is missing from your intake, it asks you. It never invents one. The intake supplies the specifics. The framework supplies the persuasion. Neither one is guesswork.
Entry 09 / Who's behindp.09
Who's behind this
Lorenzo Bonaccorsi — founder of Agency Automated. 12+ years in performance marketing, running direct-response campaigns across Meta, Google and native for high-ticket funnels. Building marketing automations since 2017 — first Zapier, then Make.com (back when it was still Integromat) from 2019, N8N since 2024 and Claude Code from 2025. This skill is where both careers meet: the exact system I run when a VSL script is due. I didn't build it to sell it, I built it because I needed it. Packaging it came after.
If something's unclear before you buy: [email protected]. I will personally read and answer your message.
Entry 10 / Who it's forp.10
Built for people who already sell.
This is for you if
- You're already closing clients on calls, in DMs, or live — and you're the reason it happens.
- You have a pitch that works when you deliver it, and it's never been put on video.
- You'd rather fill a proven structure than find out in three weeks whether a $2,000 freelancer understood direct response.
- You'll write more than one — new offers, new prices, new proof, A/B variants.
This is not for you if
- You've never sold this offer to anyone. The intake asks for your price, your guarantee and the objections you hear on calls — you need real answers to those.
- You want someone to write it for you. This writes it with you, from your inputs.
- You're looking for a course. Total video here is about five minutes, all setup.
The guarantee
Seven days. If you don't want it — any reason, or none — email me and the $47 comes back. No forms, no "exit interview."
A freelance scriptwriter quotes $1,500–$5,000 and three weeks. This is $47, once, and you keep the capability.
Entry 11 / FAQp.11
What exactly arrives after checkout?
The skill file (a single zip), the intake template, the install video, and the four launch bonuses. In your inbox within two minutes.
What do I need to run it?
A Claude account — the free plan works (see the next question). No API, no plugins, no technical setup.
Do I need a paid Claude subscription to use this?
No. Skills run on Claude's free plan — you need a Claude account and about two minutes to upload the file, that's it. One honest note: free accounts have daily usage limits, so if you're iterating hard (several VSL scripts and variants in one sitting), a paid plan gives you more headroom — but for installing the skill and writing your VSL scripts, free works. If you already pay for Claude, nothing changes: same skill, same install.
Can I use this to write VSLs for my clients — not just my own?
Yes — and if you run an agency, that's arguably the best use of it. Run as many intakes as you want: no per-client fees, no credits, no seat limits. Have each client fill in the intake (or fill it with them on a call — the questions double as the sharpest discovery session most clients have ever had), run the skill, deliver the VSL script. One boundary, for fairness: your license covers you and your team using the skill — you can sell the VSL scripts and the service all day, but you can't resell or redistribute the skill file itself.
Does it work in the Claude app, Claude Cowork and Claude Code?
Yes — it's a standard Claude skill, and skills run across Claude's surfaces: the Claude app (web and desktop), Claude Cowork, and Claude Code. The install video shows the app setup; Cowork and Code read the same skill.
Does it work with ChatGPT, Gemini or Grok?
No. It's built, tested and supported on Claude. Other models can't run a skill — at best you'd paste fragments of it and hope, which is exactly the workflow this product exists to replace.
I've never used Claude.
The install video covers everything. If you can attach a file to an email, you're qualified.
Will it work for my niche?
The framework is offer-agnostic — the specifics come from your intake, not from templates. If the output doesn't fit your market, refund. That's what it's for.
I run an agency — I don't have "an offer", I have a list of services.
Then that's the skill's first job. Before writing a word, it interviews you and shapes one service into a concrete offer — result, timeframe, price, guarantee. Most agencies have never done this exercise; it's half the value of the product. If you come out the other side without a VSL script you'd use, refund.
Why does one skill cost more than packs selling 500 prompts for less?
Because those are prompts — text you paste and hope. This is an installed system: it interviews you through an intake, enforces an eight-block framework with word budgets, and runs a QA checklist before showing you anything. One skill that finishes the job beats 700 that start it.
Is this a course?
No. Total video content: about five minutes, all setup. There is nothing to "go through."
I don't want to be on camera.
The VSL script comes with slide guidance per block — you can run it as a slide-based VSL with voiceover. Plenty of B2B VSLs convert exactly that way.
How does the refund actually work?
Email within 7 days. Money back. That's the entire process.
Entry 12 / Next Mondayp.12
Next Monday
Two versions of next Monday. In one, the VSL is still on your list. In the other, you filled in an intake over coffee — and the VSL script is done, ready to record.
Same Monday. $47 difference. Seven days to change your mind — the refund takes one email.
Get the skill — $47
Instant access · 7-day unconditional refund
$47 one-time · 7-day refund
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